Winning the Fuller Challenge requires more than a stand-alone innovation that focuses on one aspect of a system failure. BFI looks for holistic strategies that demonstrate a clear grasp of the big-picture dynamics influencing successful interventions. If a proposal emphasizes a new design, material, process, service, tool or technology, it is essential that it be part of an integrated strategy that deals effectively with key social, environmental and economic factors.

BFI seeks initiatives that tackle urgent needs at multiple scales: from macro-strategies that have the potential for widespread, tangible impacts, to local, community-based initiatives with global relevance and replicability. A high degree of competence of the project’s team as well as its capacity and commitment to move the solution forward for transformative impact are essential.

Entries must meet the following criteria:

  • Visionary – put forth an original idea or synthesize existing ideas into a new strategy that creatively addresses a critical need
  • Comprehensive – apply a whole-systems approach to all facets of the design and development process; aim to simultaneously address multiple goals, requirements and conditions
  • Anticipatory – factor in critical future trends and needs as well as the projected impacts of implementation in the short and long term
  • Ecologically Responsible – reflect nature's underlying principles while enhancing the Earth's life support systems
  • Feasible – demonstrate the solution is possible; rely on existing technology; have a solid team capable of implementing the project
  • Verifiable – able to withstand rigorous empirical testing; claims made must be authentic
  • Replicable – able to scale and be adapted to similar conditions elsewhere

Winning initiatives integrate these criteria into powerful design solutions that have the potential to play a significant role in the transition to an equitable and sustainable future for all.